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Built on Relationships with Mindy East
Built on Relationships with Mindy East is your source of strategies for growing your business through the relationships you build.
Join me every Wednesday for honest conversations about networking, visibility, and the connections that move a business forward.
I spent 30 years in HR leadership at Disney, McDonald's, Gap and Old Navy, and two global nonprofits, and I learned the same thing in every one of them. Nothing moves without relationships. Today I run a business that comes 98% from referrals. Not because I got lucky, and not because I'm the loudest person in the room. Because I stopped leaving my relationships to chance.
Here's the thing. Most of us were never taught how to do this well. We were told to show up, hand out cards, and hope something came of it. That's why networking feels like a waste of time to so many capable people.
Each week we get into what actually works. How to walk into a room and leave with more than a stack of cards. How to use LinkedIn as the tool it is instead of the billboard most people treat it as. How to follow up so people remember you. We'll also get into the relationships that keep a business running once the introduction is over. Clients who stay, partners who show up, the people you lead and the people who open doors for you.
Whether you're a business owner, an entrepreneur, or a professional building your reputation, you'll walk away from every episode with something you can use this week.
Visit www.mindyeast.com to learn more, and listen every Wednesday.
Built on Relationships with Mindy East
The Modern Networking Formula
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
How do you become the kind of person people remember—and refer—long after the conversation ends?
In this solo episode of People Success Circle, I share how I built my network from scratch across 12 moves, 6 states, and 12 cities—and what that taught me about modern networking.
The people creating the most opportunities aren’t just attending networking events or collecting contacts. They’re building real networking relationships, strengthening professional relationships, and staying visible—both in person and through online marketing.
This episode breaks down how Networking 101 has evolved. It’s no longer just about who you know—it’s about who knows you. In today’s world, learning how to build online visibility and raise your visibility online is key to business growth, referrals, and long-term success.
In this episode, I cover:
- Why traditional networking advice no longer works
- What modern networking really looks like today
- How to network in a more strategic, relationship-driven way
- The role of communication skills and visibility in business networking
- Why opportunities happen after the event—not during it
- How to use LinkedIn tips and simple marketing strategies for small business growth
- How I built my business in a new city through intentional networking
If you’ve been showing up but not seeing results, this episode will help you shift your networking strategy so you can grow your business, career, and connections with more clarity.
Join Networking School & Become Known In Your Industry: https://limerockconsulting.co/networking-school
Company Website: www.limerockconsulting.co
Speaking Website: www.mindyeast.com